CONTACT
kwonsojung@gmail.com

WORK BIOGRAPHY PRESS
OBJECTS | PROJECTS | 'THE FLAT'(2004) | WRITINGS

"Rolling a Ball" 2008, Ongoing Performance Project combined with Posters and Website.

Action : A performer rolls a rubber ball 2 meters in diameter on the sidewalk.

Time : While the poster is up every weekday for an hour during lunch time.

Website : www.rollingaball.com

Web Action : The artist has set up an e-mail address on the website (www.rollingaball.com) with the following instructions: "If you see a person rolling a ball in the street, please take a photo and send it to <rollingaball@gmail.com>. Within a week, you will receive an original work of e-mail art in the form of your image, signed by the artist."

Description:
'Rolling a Ball' consists of three parts: a poster, a public performance, and a website. The poster features an image of a person rolling a large red ball and the ball itself will advertise the website address in large white letters. The performance is to take place at the same time everyday.
The website provided on the poster, www.rollingaball.com, gives the following prompt: "If you see a person rolling a ball in the street, please take a photo and send it to <rollingaball@gmail.com>. Within a week, you will receive an original work of e-mail art in the form of your image, signed by the artist." The goal of this project is to engage the public on a variety of levels. First and foremost will be the performance itself which will invite curiosity in seeing such an unusual but entertaining spectacle. Anyone in the street during the time of the performance (a person rolling a life size red ball along the street at the same time every week day) will be able to see the whimsical spectacle of the huge red ball. All those in the vicinity, whether young or old, no matter their background in the arts, can enjoy the public performance. Second, the poster and the ticket will advertise the performance and the public will form a relationship between the image and "real" spectacle.
Those who will see the project poster (or the ticket) will be intrigued by the mysterious image and invitation to participate. Finally, those who wish to participate can take a photo and send it to <rollingaball.com> and see the transformation of the image. People who are interested and
engaged with the work enough to go to the website can receive their own work of art signed by the artist. This artwork becomes a souvenir of their participation and their memory of the performance event, as well as the poster. I intend this poster to be not only visually pleasant for the public but also to create a common event or game in the neighborhood,.The project steps form a playful instruction, or a picture puzzle that people can find, make decisions, receive an answer and receive a gift during everyday life.

 

Go back to Projects